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Write a 1 page essay on SWOT Analysis.

The company has gained more trust from customers and increased market share because unlike its competitors, Ford has not received any funding from the government. Ford motor company is focusing on production of fuel efficient vehicles such as Ford Focus ECOnetic. The move will increase sales from the customers who are already moving away due to the high cost of fuel. The most significant elements on SWOT for future marketing strategies are greener technology and engineering of the most fuel efficient automobiles. The above elements will motivate customers to buy the company’s cars because they are environmentally safe and use cheaper fuel.

Detroit Express. (2014). Report: Ford will gain market share. GM, Chrysler will stay flat through 2018. Retrieved from


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