- the firm’s overall orientation toward growth (directional strategy– Directional strategy is composed of growth, stability, and retrenchment. Vertical and horizontal integration as well as concentric and conglomerate diversification are discussed as examples of corporate growth strategies.)
- the industries or markets in which the firm competes through its products and business units (portfolio strategy- a technique for managing various product lines and business units for their maximum cash flow)
- the manner in which management coordinates activities, transfers resources, and cultivates capabilities among product lines and business units (parenting strategy- a resource-based approach, which attempts to use capabilities found in various parts of the corporation to generate synergies across these units.).
I have to do the last question, and the company is Toyota. The length for this is about 4-5 pages.